Character or Build

What makes a great memorable character?  Is it that build that you nail that makes your character a force on the battlefield?  Or is it that eclectic mix of funky things you do mixed with a few epic near failures?  I went looking for cool character pictures...

This is just the tip of the iceberg lol, I miss the old arcade Golden Axe with the little gnome looking things that would steal from you...great game...